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We blend strategy, creativity, and technology to help brands grow, connect, and stand out in an ever-evolving digital world.

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Project N°05 — Case study

Nebula®

Memoir Writing, Editing & Cover Design

01 / 05
Client

Nebula Labs

Year

2024

Role

Author Brand Identity & eBook Formatting

Duration

6 Weeks

Nebula is a comprehensive author brand identity project dedicated to sculpting a distinctive, modern, and highly expressive visual language. While many brands settle for being seen, Nebula aims to be felt.

Services
  • Logotype Design
  • Brand Guidelines
  • Print & eBook Formatting System
  • Digital Toolkit
What we did

Crafting the system

A complete author brand identity system designed to scale across editorial, packaging, retail, and digital touchpoints.

  1. 01 Logotype & wordmark
  2. 02 Color system & palette
  3. 03 Editorial typography
  4. 04 Print & eBook Formatting & lookbook
  • +240%

    Lift in brand engagement within the first season.

  • 4

    International markets reached at launch.

  • 12

    Collection launches under the new system.

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Process

From research to refined identity

  1. 01

    Research & discovery

    Audience mapping, mood boards, and competitive analysis to anchor the brand voice.

  2. 02

    Concept exploration

    Logotype experiments, palette studies, and tone-of-voice principles.

  3. 03

    System design

    Lookbook layouts, packaging hierarchy, and a responsive digital toolkit.

  4. 04

    Delivery & hand-off

    Brand guidelines, asset library, and onboarding for internal teams.